A Taste of Massachusetts in Pacific Beach: The Story Behind Big Jims Roast Beef

A Taste of Massachusetts in Pacific Beach: The Story Behind Big Jims Roast Beef

Blog creative of Big Jim holding out a sandwich underneath his Farmer's Market booth from years back, serving the best sandwiches in Pacific Beach, San Diego.
Blog creative of Big Jim holding out a sandwich underneath his Farmer's Market booth from years back, serving the best sandwiches in Pacific Beach, San Diego.

A 5+ Years Old Sandwich & Subs Shop That Brings Pacific Beach Together - How It All Began

A 5+ Years Old Sandwich & Subs Shop That Brings Pacific Beach Together - How It All Began

Big Jim grew up on the North Shore of Massachusetts, where roast beef isn’t just a sandwich — it’s a tradition. After moving to California, he missed those late-night “Super Beefs” piled high with James River BBQ sauce and melted cheese. In 2019, he began sharing that taste of home at San Diego farmers markets, quickly building a loyal following.

Fast forward to today, and Big Jim’s Roast Beef on Cass Street has become a coastal staple for Pacific Beach locals, surfers, students, and travelers looking for authentic East Coast flavor without leaving the West Coast.

📍 Find us at 4508 Cass St suite b, San Diego, CA 92109
📞 Call us at (858) 352-6762

Big Jim grew up on the North Shore of Massachusetts, where roast beef isn’t just a sandwich — it’s a tradition. After moving to California, he missed those late-night “Super Beefs” piled high with James River BBQ sauce and melted cheese. In 2019, he began sharing that taste of home at San Diego farmers markets, quickly building a loyal following.

Fast forward to today, and Big Jim’s Roast Beef on Cass Street has become a coastal staple for Pacific Beach locals, surfers, students, and travelers looking for authentic East Coast flavor without leaving the West Coast.

📍 Find us at 4508 Cass St suite b, San Diego, CA 92109
📞 Call us at (858) 352-6762

A Local Favorite in Pacific Beach

A Local Favorite in Pacific Beach

Big Jim’s isn’t just another sandwich shop in San Diego — it’s part of the Pacific Beach community. You’ll find locals grabbing lunch after surfing at Tourmaline Beach, friends meeting up before a Mission Bay sunset, and families picking up dinner after a day in La Jolla.

Each visit feels personal. The staff knows your order, the portions are generous, and the food always delivers. Whether you’re from New England or new to roast beef, you’ll leave saying, “That’s the real deal.”

Big Jim’s isn’t just another sandwich shop in San Diego — it’s part of the Pacific Beach community. You’ll find locals grabbing lunch after surfing at Tourmaline Beach, friends meeting up before a Mission Bay sunset, and families picking up dinner after a day in La Jolla.

Each visit feels personal. The staff knows your order, the portions are generous, and the food always delivers. Whether you’re from New England or new to roast beef, you’ll leave saying, “That’s the real deal.”

What Makes Big Jim’s Different

What Makes Big Jim’s Different

🔥 Slow-Roasted for 14 Hours – Every cut of top-round beef is cooked in-house until it’s tender, juicy, and ready to pile high.
🧀 Real North Shore Flavor – Topped with James River BBQ sauce, mayo, and white American cheese on a grilled onion bun.
🥪 East Coast Classics, West Coast Chill – From the Super Beef and Junior Beef to loaded subs like the French Dip, Steak & Cheese, and Steak Bomb, each sandwich is crafted fresh to order.
🍟 Sides That Hit the Spot – Don’t skip the onion rings or tortellini pasta salad — they complete the meal.

🔥 Slow-Roasted for 14 Hours – Every cut of top-round beef is cooked in-house until it’s tender, juicy, and ready to pile high.
🧀 Real North Shore Flavor – Topped with James River BBQ sauce, mayo, and white American cheese on a grilled onion bun.
🥪 East Coast Classics, West Coast Chill – From the Super Beef and Junior Beef to loaded subs like the French Dip, Steak & Cheese, and Steak Bomb, each sandwich is crafted fresh to order.
🍟 Sides That Hit the Spot – Don’t skip the onion rings or tortellini pasta salad — they complete the meal.

Lunch & Dinner Staples

Lunch & Dinner Staples

Our lunch and dinner menu brings comfort food to life. Whether you’re craving burgers near me, enchiladas in Garden Grove, or a lighter salad near Disneyland, Kaye’s Kitchen delivers.

  • 🥩 Super Beef – 8oz of slow-roasted top round, James River BBQ sauce, mayo, and white American cheese on a buttered, grilled caramelized onion bun.

  • 🐮 Junior Beef – The same classic flavor, just a little smaller — 5oz of roast beef stacked high on a fresh grilled bun.

  • 🧀 French Dip – Shaved top round with caramelized onions, house-made horseradish mustard, provolone, and au jus on a toasted sesame roll.

  • 🧅 Steak & Cheese – 8oz shaved & grilled top round with melted white American cheese on a hoagie roll.

  • 🌶️ Pepper Steak – 8oz shaved beef with cherry pepper relish and melted white American cheese — a local favorite.

  • 💣 Steak Bomb – Shaved top round, sautéed onions, cherry peppers, crispy fried salami, and melted cheese on a toasted hoagie roll.

  • 🍟 Sides – Add crispy onion rings, creamy tortellini pasta salad, or your favorite chips to make it a full meal.

Our lunch and dinner menu brings comfort food to life. Whether you’re craving burgers near me, enchiladas in Garden Grove, or a lighter salad near Disneyland, Kaye’s Kitchen delivers.

  • 🥩 Super Beef – 8oz of slow-roasted top round, James River BBQ sauce, mayo, and white American cheese on a buttered, grilled caramelized onion bun.

  • 🐮 Junior Beef – The same classic flavor, just a little smaller — 5oz of roast beef stacked high on a fresh grilled bun.

  • 🧀 French Dip – Shaved top round with caramelized onions, house-made horseradish mustard, provolone, and au jus on a toasted sesame roll.

  • 🧅 Steak & Cheese – 8oz shaved & grilled top round with melted white American cheese on a hoagie roll.

  • 🌶️ Pepper Steak – 8oz shaved beef with cherry pepper relish and melted white American cheese — a local favorite.

  • 💣 Steak Bomb – Shaved top round, sautéed onions, cherry peppers, crispy fried salami, and melted cheese on a toasted hoagie roll.

  • 🍟 Sides – Add crispy onion rings, creamy tortellini pasta salad, or your favorite chips to make it a full meal.

🎉 Hosting an event or office lunch? Big Jim’s offers catering for Pacific Beach, Mission Bay, La Jolla, or anywhere in San Diego featuring the same slow-roasted flavor that’s made the restaurant a local legend.

🍽️ Perfect for corporate lunches, birthday parties, or game-day gatherings — everything’s carved fresh, stacked high, and made to satisfy.

Call ahead to customize your order and we’ll make sure your guests eat like locals.

🎉 Hosting an event or office lunch? Big Jim’s offers catering for Pacific Beach, Mission Bay, La Jolla, or anywhere in San Diego featuring the same slow-roasted flavor that’s made the restaurant a local legend.

🍽️ Perfect for corporate lunches, birthday parties, or game-day gatherings — everything’s carved fresh, stacked high, and made to satisfy.

Call ahead to customize your order and we’ll make sure your guests eat like locals.

Why People Choose Big Jim's Roast Beef

Why People Choose Big Jim's Roast Beef

⭐ Authentic Massachusetts flavor — real North Shore–style roast beef sandwiches.
🌴 Pacific Beach vibes — relaxed, local, and always welcoming.
🥪 Hearty menu favorites — Super Beef, French Dip, Steak & Cheese, and more.
📍 Great location — 4508 Cass Street, just minutes from the San Diego beach.
💬 Community connection — from farmers markets to catering events, Big Jim’s keeps it local.

⭐ Authentic Massachusetts flavor — real North Shore–style roast beef sandwiches.
🌴 Pacific Beach vibes — relaxed, local, and always welcoming.
🥪 Hearty menu favorites — Super Beef, French Dip, Steak & Cheese, and more.
📍 Great location — 4508 Cass Street, just minutes from the San Diego beach.
💬 Community connection — from farmers markets to catering events, Big Jim’s keeps it local.

Plan Your Visit

Plan Your Visit

Hungry yet? Come see why Big Jim’s Roast Beef is one of the most talked-about sandwich shops in Pacific Beach. Whether you’re dining in, grabbing takeout, or ordering catering for your next event, one thing’s for sure — every bite delivers that perfect mix of East Coast flavor and West Coast comfort.

📍 4508 Cass St., Suite B, San Diego, CA 92109
📞 (858) 352-6762
📧 info.bigjimsroastbeef@gmail.com

🕒 Hours:
Monday: 11 AM – 4 PM
Tuesday: Closed
Wednesday: 11 AM – 4 PM
Thursday: 11 AM – 4 PM
Friday: 11 AM – 7 PM
Saturday: 11 AM – 7 PM
Sunday: 11 AM – 6 PM

Hungry yet? Come see why Big Jim’s Roast Beef is one of the most talked-about sandwich shops in Pacific Beach. Whether you’re dining in, grabbing takeout, or ordering catering for your next event, one thing’s for sure — every bite delivers that perfect mix of East Coast flavor and West Coast comfort.

📍 4508 Cass St., Suite B, San Diego, CA 92109
📞 (858) 352-6762
📧 info.bigjimsroastbeef@gmail.com

🕒 Hours:
Monday: 11 AM – 4 PM
Tuesday: Closed
Wednesday: 11 AM – 4 PM
Thursday: 11 AM – 4 PM
Friday: 11 AM – 7 PM
Saturday: 11 AM – 7 PM
Sunday: 11 AM – 6 PM

Contact

info.bigjimsroastbeef@gmail.com

(858) 352-6762

4508 Cass St. suite b, San Diego, CA 92109, USA

Kaye's Kitchen teacup logo

HOURS

Monday : 11 AM - 4 PM

Tuesday: CLOSED

Wednesday: 11 AM - 4 PM

Thursday: 11 AM - 4 PM

Friday: 11 AM - 7 PM

Saturday: 11 AM - 7 PM

Sunday : 11 AM - 6 PM

© 2025 Big Jim's Roast Beef. ALL RIGHTS RESERVED.